The Salvation Army of Northwest Louisiana celebrated its annual Christmas Kick-Off with a ribbon-cutting ceremony and the launch of its Red Kettle Campaign at Pierre Bossier Mall.

Bossier City officials joined the Bossier Chamber of Commerce, community partners and members of the public for the event, marking the beginning of the holiday giving season.

The celebration also featured performances by the Airline High School Marching Band and cheerleaders.

The Salvation Army’s annual Red Kettle Campaign raises donations to support individuals and families throughout Northwest Louisiana. Contributions help fund food assistance, shelter, housing support and the organization’s Angel Tree program, which provides Christmas assistance to children and families in need.

Bossier City officials expressed appreciation for The Salvation Army, its volunteers and community partners who work together to support residents in need.

Community members are encouraged to consider donating to the Red Kettle Campaign throughout the holiday season.